WordPress · WooCommerce · UX · Performance

WordPress websites that are easy to use, easy to manage and ready to grow

Available for freelance projects, contract work and long-term WordPress development.

70+

WordPress projects

10+

years of experience

4+
Focus Areas
Specialization

Structured WordPress development that performs

WordPress Development

I build clean WordPress structures with reusable sections, clear content editing and less plugin dependency.

UX-minded Execution

I connect design and development so pages are easier to scan, easier to use and clearer for visitors.

Performance & SEO Focus

I refine structure, assets and technical details so websites load faster and are easier for search engines to understand.

WordPress Customization

I create custom WordPress functionality when standard plugins add too much complexity, overhead or limitation.
Experience

10+ years of front-end, UX and WordPress experience

My background combines front-end development, UX thinking, SEO and WordPress. That helps me build websites that look professional, work logically and stay manageable after launch.

2016 — 2017

Bergo

Front-End Developer

My foundation began at Bergo, where Magento webshop work taught me structure, consistency and how interface details improve ecommerce usability.

2017 — 2018

Blueprint Sound Academy

Front-End Developer

Blueprint Sound Academy brought me closer to visual design, refining layouts and front-end interactions for a clearer, more consistent website.

2018 — 2019

Kamernet

UX Designer

Through Kamernet, I developed stronger UX thinking with research, user flows and prototypes that turned real needs into clearer decisions.

2019 — 2020

Easytheorie

WordPress Developer

Easytheorie helped me connect UX with WordPress and SEO, making content easier to find, understand and manage across pages.

2020 — 2021

Wube

WordPress Developer

Wube broadened my WordPress experience through client projects, responsive development and practical websites built around clearer goals and business needs.

2021 — Present

Webactueel

WordPress Developer

Today, everything comes together in WordPress, WooCommerce, Elementor, UX, SEO and performance to create fast, maintainable business websites.

Selected Work

Selected WordPress projects

A selection of WordPress work across business websites, WooCommerce and custom plugin development, built with structure, usability and long-term maintainability in mind.

Business Website

Casareno

A professional business website focused on clear communication, credibility and a structure that keeps content easy to find, update and manage.
WordPress
UX
SEO
WooCommerce Webshop

Byderma

A WordPress beauty webshop combining treatments, products and clear content to build trust, improve understanding and support enquiries.
Commerce
Structure
Conversion
Custom WordPress Plugin

ACF Page Text Manager

A custom WordPress plugin built to make ACF-driven page content easier to manage, update and maintain through a more structured workflow.

Plugins
ACF
Content
My workflow

From idea to a fast, maintainable WordPress website

Every project starts with understanding the goal, the users and the content. From there, I turn ideas into clear structure, clean WordPress development and a website that is easy to use, fast to load and simple to maintain.

Think first

I clarify what the website needs to achieve before deciding how it should be structured and built.

Structure clearly

I organize pages, content and user journeys so visitors can find what they need without friction.

Build carefully

I create clean WordPress setups that are fast, manageable and not overloaded with unnecessary plugins.

Improve continuously

I test, refine and adjust details so the final website feels stable, usable and ready to grow.